Digital Marketing Specialist

Published date: 2024/01/10
  • Location: Gujarat , Ahmedabad , India
Our company is seeking a Performance Marketing Manager to lead the planning, implementation, optimization and reporting of paid advertising on Google, Facebook, Twitter, Instagram and LinkedIn to help drive traffic and maximise ROI / ROA across Paid Social channels.

As a Media Buyer/Performance Marketing Manager at Magnifico, you will manage,
• End to end management of performance marketing activity across Google, Facebook, Twitter, and LinkedIn.
• Supporting performance marketing activity across additional channels such as Paid Search and working closely with any partner agencies to implement, optimise and report on performance.
• Develop test and learn initiatives across Paid Social.
• Work with Digital Marketing to ensure messaging across all channels are consistent and aligned.
• Work closely with the wider marketing team to optimise audience strategies.
• Ensure budget is spent across performance channels efficiently.
• Track and report on key performance indicators of media activity.

Performance Marketing Manager Job Requirements

Our ideal Performance Marketing Manager will have:
• Skills in search platforms including; Google AdWords, Facebook Ads and Instagram Ads.
• Understanding of social media advertising across major platforms (Facebook, Twitter, Instagram)
• Website Analytics (mostly in Google Analytics)
• Keyword Research skills
• Experience working on a Performance Media (SEM and Social) strategy
• Experience in SEO management
Company Name: Magnifico Resins

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