Digital Marketing Specialist

Being agile, thorough and keen to make a difference are the qualities we admire in a digital marketing specialist. If you’re looking for a full-time job and have 5 - 7 years of experience in Digital Marketing across Paid & Organic channels. Sign up now!

You will be part of a thriving, young, energetic work environment with digital natives who are driven to deliver the best for global clients and the company at large.

Responsibilities
• Create and present monthly campaigns and media plans for clients in India, Singapore & Dubai.
• Drive organic and paid traffic objectives across brands
• Guide and train the junior team members
• Use data effectively and draw insights on Excel, Google Sheets etc.
• Ensure tracking and reporting uptime.
• Analyse trends and data to make forecasts and recommendations
• Collaborate with the content and design teams to drive better performance through communication
• Be a part of the “Pitching” process for large-scale MNCs and international brands
• Liaise closely with clients and ensure KPIs are met
• Ensure quality of optimisation
• Work closely with team members on optimising performance across every active channel.
• Oversee monthly reporting and analysis.
• Allocate team responsibilities and oversee effective implementation
• Connect the dots across platforms and marketing channels to make it presentable and understandable
• Identify & suggest new platforms to drive leads / conversions for clients
• Suggest new tools for better efficiency
• Set new SOPs and suggest improvements to current processes
• Contributing to shaping the culture and outlook of the agency

Key Skills
• Strong research skills
• Strategy, Execution & Optimisation across
• Google Ads
• Meta Ads
• LinkedIn Ads
• Proficiency in Google Analytics, SEMRush etc.
• Search Engine Optimisation
• Conversion Rate Optimisation
• Command over data analysis and reporting tools
• Great command over Microsoft Powerpoint & Excel
• Knowledge of Email Marketing techniques
• Results focused, keen learner

Growth Opportunities
• Be a leader and work with a team to help them hone their skills
• Get trained across various digital platforms and requirements
• Interact with global clientele and make a difference to their businesses
• Explore new-age ad platforms that will help the company expand its skillsets and expertise

Basic Qualifications
• 5+ Years experience in Digital Marketing
• Good communication skills
• Certifications in Google / Facebook or any other institute of repute
• Bachelor or Masters Degree

About the plan-a

We’re a full-suite digital marketing agency hyper-focused on delivering measurable and growth-focused results for our clients in India, Singapore & Dubai. We’ve had the privilege of working with SMEs, Fast Growth Startups and Fortune 100 companies. Some of our esteemed clients include Tata Steel Nest-In, John Deere, JK TREEL, Panchshil Realty, Solitaire Group, Sonai, Radio Mirchi & More.

In 8 years of delivering delight, we have worked with companies at different stages of their life-cycle and will continue doing so through impactful and boundary-pushing designs and communication backed by strong visuals