Digital Marketing Specialist

• Experience Required- 3+ Years
• CTC- 3 LPA to 7 LPA
• Candidate must be willing to work in USA Shift (06:00PM to 03:00AM)
• Joining Preference- Immediate or Notice Serving 15 Days or Less
• Skills- Digital Marketing, SEO, SCM, Branding on Social Media & Others

Responsibilities

· Conceive and develop efficient and intuitive marketing strategies

· Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events

· Conduct market research and analysis to evaluate trends, brand awareness and competition ventures

· Initiate and control surveys to assess customer requirements and dedication

· Write copy for diverse marketing distributions (brochures, press releases, website material etc.)

· Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities

· Monitor progress of campaigns using various metrics and submit reports of performance

· Collaborate with managers in preparing budgets and monitoring expenses

Requirements and skills

· Proven experience as Marketing Specialist in IT or similar role

· Good understanding of market research techniques, data analysis and statistics methods

· Thorough knowledge of strategic planning principles and marketing best practices

· Proficient in MS Office and marketing software (e.g. CRM)

· Familiarity with social media and web analytics (e.g. WebTrends)

· Excellent communication and people skills

· Strong organizational and time-management abilities

· Creativity and commercial awareness

· Business Administration or relevant discipline

Key skills-

· Excellent communication skills and the ability to network

· Teamworking skills

· Adaptability and the ability to juggle multiple projects

· Strong attention to detail

· Good Organisation and planning skills

· Creativity, writing and design skills

· Commercial awareness

· Numerical skills

· IT skills, including social media and video editing