Digital Marketing Specialist

Published date: 2024/01/10
  • Location: Patna, Bihar, India
Digital Marketing :
• Social Media Marketing - (Facebook, Instagram et.c.)
• Blog/Article - Content Writing
• Search Engine Optimization (SEO)
• Google Adwords/Adsense
• Sales Funnel
• Email Marketing
• Social Media Marketing

Responsibilities
• Develop digital media strategies with business goals aligned with the company’s vision.
• Create digital content including websites, blogs, articles, animated explainer videos, etc.
• Establish our online presence and create brand awareness.
• Run day to day social media and search engine optimization audits to ensure best practices are being used.
• Maintain SEO regular keyword research and other best practices.
• Create a unique brand identity online.
• Create visual concepts for promotional activities.
• Create and monitor Google Ads marketing campaigns and coordinate with the graphics team to create engaging display ads.
• Spread the company’s message through social media and other online mediums.
• Increase the company’s sales through online marketing.
• Improve customer engagement using various marketing strategies.
• Supervise ROI and KPIs.

Requirements
• Proven work experience as a Digital Media Specialist.
• Professional certifications like Digital Marketing Fundamentals and Digital Brand Management will be an advantage
• A portfolio mentioning the projects undertaken so far would be preferred.
• Hands-on experience in digital marketing software including Hubspot, Active Campaign GetResponse, etc.
• Knowledge of basic HTML and web publishing.
• Quality content generation and management skills.
• Effective leadership and time management skills.
• Strong written and verbal communication skills.
• Outstanding analytical skills.
• Attention to detail.
• Ability to multitask.

Job Type: Full-time



Benefits:
• Paid sick time
• Paid time off

Schedule:
• Morning shift

Supplemental pay types:
• Performance bonus

Ability to commute/relocate:
• Sona Residency, Gola Road, Patna: Reliably commute or planning to relocate before starting work (Required)

Education:
• Bachelor's (Preferred)

Experience:
• Digital marketing: 1 year (Preferred)
• total work: 1 year (Preferred)

Work Location: One location
Company Name: INNOV SOFT

Apply

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