Digital Marketing Manager
Published date: 2024/01/10
- Location: Chandigarh, India
Job brief:
We are looking for an experienced Digital Marketing Manager to assist in the planning, execution, and optimization of our online marketing efforts. Promoting products and services through digital channels is a complex procedure with great potential that becomes increasingly useful for companies such as ours.
The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in digital marketing concepts and how the Internet can become a solid asset for securing growing revenue. In addition, you will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Responsibilities:
• Assist in formulating strategies to build a lasting digital connection with consumers.
• Plan and monitor the ongoing company and client presence on social media (Twitter, Facebook, linkedIn, Instagram etc.)
• Launch optimised online adverts through Google Adwords, Facebook, etc., to increase company and brand awareness.
• Be actively involved in SEO efforts (keyword, image optimization, etc.)
• Prepare online newsletters and promotional emails and organise their distribution through various channels.
• Provide creative ideas for content marketing and update the website.
• Collaborate with designers to improve user experience.
• Measure the performance of digital marketing efforts using various Web analytics tools (Google Analytics, WebTrends, etc.)
• Acquire insight into online marketing trends and keep strategies up-to-date.
• Maintain partnerships with media agencies and vendors.
Requirements and skills:
• Proven experience of 2-3 years as a Digital Marketing Manager or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google Adwords and email campaigns, and SEO/SEM
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Perfect knowledge of web analytics tools (e.g., Google Analytics, NetInsight, WebTrends, etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
We are looking for an experienced Digital Marketing Manager to assist in the planning, execution, and optimization of our online marketing efforts. Promoting products and services through digital channels is a complex procedure with great potential that becomes increasingly useful for companies such as ours.
The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in digital marketing concepts and how the Internet can become a solid asset for securing growing revenue. In addition, you will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Responsibilities:
• Assist in formulating strategies to build a lasting digital connection with consumers.
• Plan and monitor the ongoing company and client presence on social media (Twitter, Facebook, linkedIn, Instagram etc.)
• Launch optimised online adverts through Google Adwords, Facebook, etc., to increase company and brand awareness.
• Be actively involved in SEO efforts (keyword, image optimization, etc.)
• Prepare online newsletters and promotional emails and organise their distribution through various channels.
• Provide creative ideas for content marketing and update the website.
• Collaborate with designers to improve user experience.
• Measure the performance of digital marketing efforts using various Web analytics tools (Google Analytics, WebTrends, etc.)
• Acquire insight into online marketing trends and keep strategies up-to-date.
• Maintain partnerships with media agencies and vendors.
Requirements and skills:
• Proven experience of 2-3 years as a Digital Marketing Manager or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google Adwords and email campaigns, and SEO/SEM
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Perfect knowledge of web analytics tools (e.g., Google Analytics, NetInsight, WebTrends, etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
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