Digital Marketing Manager

Designation - Asst. Manager/Manager - Digital Marketing.
Education - Graduate or above.
Salary range - 35,000 - 60,000/Month
Location - Jaipur (Work from office)

Responsibilities

•Lead planning and execution of all digital marketing activities.
•Own user acquisition and traffic generation across digital channels including SEO/SEM, Paid, Social Media Marketing, Display Advertising, Influencers, Blogs, Newsletters, E-mailers, etc.
•Manage marketing creative development and deployment for all digital campaigns (web content, landing pages, ads, copy).
•Provide effective feedback on creative, copy, and campaigns. Giving actionable feedback on content & design for continuous performance improvements.
•Measure, track, and optimize the channel and program performance to consistently achieve and exceed key brand and growth KPIs including reducing costs & optimizing CPMs / CTRs /PPC / and ROAS parameters.
• Responsible for overall online marketing strategy – plan, manage and execute digital marketing campaigns end to end.
• Collaborate with agencies and other Influencers for business growth
•constantly test new strategies to scale campaigns and improve return on marketing investment.
•Promote growth through new targeting and bidding improvements, using data to find new profitable segments, and testing into new platforms, channels, and ad units.
•Monitor and report on website performance, page speeds, schema validation, HTML status codes, and drive landing page optimization.
•Present key learnings weekly, monthly, and quarterly with a team.

Desired Skills & Experience

 Work experience as Digital Marketing Manager or a similar position.
 3-5 Years of Experience required in the same domain.
 Excellent understanding and experience with E-commerce website analytics tools.
 Good Knowledge of SEO, SMO and SMM.
 Excellent Knowledge of Content related requirements