Digital Marketing Manager
Published date: 2026/11/08
- Location: Mumbai, Maharashtra, India
JOB DESCRIPTION FOR A DIGITAL MARKETING MANAGER We are looking for an enthusiastic, digital marketing manager to handle our group companies and head the digital department. Roles and Responsibilities: - 1) Assist in the formulation of strategies to build a lasting digital connection with consumers 2) Launch optimized online AdWords through Google AdWords through Google AdWords, Facebook etc., to increase company and brand awareness 3) Collaborate with designs to improve user experience 4 Measure performance of digital Marketing efforts using a variety of web analytics tools (Google Analytics, Web Trends etc.) 5) Acquire insight in online marketing trends and keep strategies up- to – date 6) Ability to manage PPC, CPA, CPM 7) Set-up and optimize Ad-word campaigns 8) To test campaigns with A/B& multivariate experiments 9) Prepare accurate reports on our marketing campaigns overall performance, using tools such as google analytics 10) Oversee and manage digital content, creatives influencers, contests and giveaways Eligibility: - 1) Minimum of 4 years’ experience in Digital Marketing in with B2C companies (mandatory) 2) Should have managed a monthly performance budget of 2 lakh per month 3) Minimum of 3 years specialised experience in Performance Marketing (mandatory) 4) Experience with people management in leading and coaching diverse team members. 5) Experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels. 6) Good verbal and written communication skills CTC: - 5.5-6.0 LPA
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