Digital Marketing Manager

We are into designing and production of E-invites, and other collaterals like Wedding Stationery, Paper bags Boxes & Luxury Wedding Gifting. We are looking for an experienced and resourceful Digital Marketing Manager to develop and implement growth opportunities in existing and new markets. Were searching for a creative professional with a good sense of SEO & Digital Marketing Strategies as well as tech savvy.

Job Description Digital Marketing Manager (Social Media & Ecommerce)

Job Purpose

1.Manages all social media channels, and campaigns, to sustain an engaging audience experience and to increase audience satisfaction.

2. Research and analyze social media trends, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy.

Works with various company departments to promote the overall brand through social media channels.

Responsibilities:

Plan and execute all digital marketing, including SEO/SEM, marketing database, email social media and display advertising campaigns

Design, build and maintain our social media presence

Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Identify trends and insights, and optimize spend and performance based on the insights

Brainstorm new and creative growth strategies

Plan, execute, and measure experiments and conversion tests

Collaborate with internal teams to create landing pages and optimize user experience

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Instrument conversion points and optimize user funnels

Collaborate with agencies and other vendor partners

Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Qualifications:

UG/PG Digital Marketing will be preferred.

Proven experience Social Media Platforms, Web Proficiency Computer Software Proficiency, Proofreading and Editing Skills

Interpersonal Skills.Strong Verbal and Written Communication Skills