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Digital Marketing executive (PPC)

Published date: 2024/01/10
  • Location: Pune, Maharashtra, India
Ewaycorp is a global digital solution company, a unique powerhouse of creative & digital experts with a passion for clever things.

We are looking for a skilled Digital Marketing Executive – PPC for the India region.

Key Responsibilities

• Run & optimize Google Ads, Bing Ads, Facebook Ads & LinkedIn Ads Campaigns

• User Behavior Tracking using tools such as Google Tag Manager, SEMrush.

• Knowledge of Google Keyword Planner/ SpyFu / SEMrush Keyword research tools.

• Track, report, and analyze website analytics data via weekly, monthly reports (Google Analytics/ SEMrush).

• Create landing pages for capturing leads or goal conversion.

• Execute tests, collect, and analyze data and results, identify trends and insights to achieve maximum ROI in paid search campaigns.

• Knowledge of A/B, Multivariate, split testing to increase ROI of PPC Campaigns & to identify relevant and strong keyword searches to optimize campaign success.
Company Name: eWay Corp

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