Digital Marketing Executive

**JOB DESCRIPTION**
• *Digital Marketing Executive**
We are hiring a talented and motivated Digital Marketing Executive to join our team. In this role, you will be responsible for planning, implementing, and managing our digital marketing strategy to drive online traffic, enhance brand awareness, and generate leads. Your main focus will be developing and executing digital marketing campaigns across various channels to maximize our online presence and achieve our business goals.
• *Responsibilities**
- Conduct market research to identify trends, insights, and customer preferences to optimize campaign performance.
- Manage and maintain the company's website, ensuring it is up-to-date, user-friendly, and optimized for search engines.
- Utilize analytics tools to monitor and analyze website traffic, campaign performance, and user behavior, providing regular reports and actionable recommendations.
- Collaborate with internal teams to ensure consistent brand messaging and customer experience across digital platforms.
- Stay updated on industry trends and suggest innovative strategies to enhance our digital presence.
• *Qualification Criteria**
- Bachelor's degree.
- Must know about AHREF, SEMrush & Moz tools
- Strong understanding of digital marketing principles, techniques, and best practices.
- Proficiency in using digital marketing tools and platforms, such as Google Analytics, Google
Search Console, Google Trend, Google Alerts and SEO tools.
- Creative thinking and problem-solving skills, with the ability to adapt to changing market trends.
• *Additional Requirements**
- Knowledge of Wordpress, Google Search Console, Google Analytics
- Analytical mindset with the ability to interpret data and derive actionable insights.
- Creative thinking and problem-solving skills.
• *Job Types**:
Full-time, Fresher
• *Salary**:
₹1,80,000 - ₹2,40,000
• *Day range**:
- Monday to Friday
• *Shift**:
- Day shift
• *Supplemental pay types**:
- Yearly Appraisal
• *Ability to commute/relocate**:
- New Delhi, reliably commute or planning to relocate before starting work (required)
• *Experience**:
- Total work: Freshers or 1 year (preferred)
• *Salary**: ₹180,000.00 - ₹240,000.00 per year
Schedule:
- Day shift
• *Education**:
- Bachelor's (preferred)
• *Experience**:
- Digital marketing: 1 year (preferred