Digital Marketing Executive
Published date: 2024/01/10
- Location: Mumbai, Maharashtra, India
Position: Digital Marketing Executive
Required experience: Fresher to 1 year
Location: Borivali East, Mumbai
Working days: Monday to Friday
Role & Responsibilities:
1. The basics of DSPs, SSPs, and DMPs with a proper understanding of the whole
programmatic, demand & and supply ecosystem.
2. Campaign management, revenue vs cost analysis, daily optimizations
3. Handling multiple self-serve platforms
4. Understand & hands-on with the in-house/3rd party tracking platform different
channels used for marketing,
ad-formats, MMP platforms, etc.
5. Understand & and communicate clearly the progress of monthly/quarterly initiatives to
internal and external
stakeholders
6. Help partners through email, phone, online presentations, screen-share, and
in-person meetings
7. Forecast and track key account metrics
8. Update job knowledge by reading professional publications on LinkedIn, Twitter, etc.
maintaining personal networks
9. Enhance the department and organization's reputation by accepting ownership for accomplishing new and
different requests & and explore opportunities to add value to job accomplishments
10. Understand the overall workflow of the company and take ownership of smaller
tasks
11. Liaise between the partner and internal teams.
12. Strong competitor analysis and market research
Requirements:
1. Bachelor's degree or equivalent
2. Good Knowledge in Digital Marketing
3. Must have excellent Communication skills
Required experience: Fresher to 1 year
Location: Borivali East, Mumbai
Working days: Monday to Friday
Role & Responsibilities:
1. The basics of DSPs, SSPs, and DMPs with a proper understanding of the whole
programmatic, demand & and supply ecosystem.
2. Campaign management, revenue vs cost analysis, daily optimizations
3. Handling multiple self-serve platforms
4. Understand & hands-on with the in-house/3rd party tracking platform different
channels used for marketing,
ad-formats, MMP platforms, etc.
5. Understand & and communicate clearly the progress of monthly/quarterly initiatives to
internal and external
stakeholders
6. Help partners through email, phone, online presentations, screen-share, and
in-person meetings
7. Forecast and track key account metrics
8. Update job knowledge by reading professional publications on LinkedIn, Twitter, etc.
maintaining personal networks
9. Enhance the department and organization's reputation by accepting ownership for accomplishing new and
different requests & and explore opportunities to add value to job accomplishments
10. Understand the overall workflow of the company and take ownership of smaller
tasks
11. Liaise between the partner and internal teams.
12. Strong competitor analysis and market research
Requirements:
1. Bachelor's degree or equivalent
2. Good Knowledge in Digital Marketing
3. Must have excellent Communication skills
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