Digital Marketing Executive

Note: This is an in-office role and would require you to be present in our Pune office.

Digital marketing is not just about proficiency in the use of digital marketing tools, it is the ability to meet business goals by using digital media as a facilitator to achieve these goals.

If you're someone who thrives in a dynamic work environment and has the ability to map digital tools to business objectives, this is the role for you
Key Responsibilities
• Manage digital marketing campaigns in association with the Digital Marketing Manager
• Assist in managing inbound content marketing, SEO, social media, email campaigns and digital advertising
• Assist in maintaining the brand presence for the company, products, and platforms
• Stay abreast with emerging trends in the digital space and take initiatives
• Provide creative inputs for content marketing
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Assist in improving the usability, design, content, and conversion of the company website
• Collaborate with third party agencies/vendors

Must Haves
• Minimum 1 year of experience in digital marketing/online brand management
• Excellent written, verbal communication in English and interpersonal skills
• Familiarity with B2C and B2B digital media marketing, Google Adwords, email campaigns and SEO/SEM
• Highly analytical and goal-oriented professionalism
Good to Have
• Experience in marketing content management solutions such as WordPress, Drupal, Adobe Experience Manager, Microsoft Sharepoint, etc
• Experience using G-Suite (Google Apps), Google Analytics, any web-based CRM, Hangout, Zoom