Digital Marketing Executive
Published date: 2024/01/10
- Location: Vadodara, Gujarat, India
Digital Marketing Executive - Google Ads Specialist
Location - Vadodara
• Perform daily account management of pay per click accounts on Google AdWords, Bing and other search platforms.
• Monitoring of keyword bids, daily and monthly budget caps, impression share, quality score and other important account metrics.
• Manage and maintain updates for large keyword lists.
• Execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search
• Management of display network placement lists on AdWords and through other contextual advertising platforms.
• Generate weekly and monthly reporting for all major metrics, goals tracking, bid optimization and other paid search initiatives.
• Keep pace with search engine and PPC industry trends and developments.
• Hands-on experience on paid social media like Facebook, Instagram, Linkedin etc.
• Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with goals.
• Communication to team and management on project development, timelines, and results.
• Work closely with the other team members to meet goals.
Desired Experience
• Should have at least 2 years of relevant experience in the online marketing
Desired Skills and Experience
• Paid Campaigns - Google Ads, Linkedin Ads, Facebook Ads
• Landing Pages Optimization
• Google Analytics
Desired Certifications
• Google Ads Certification
• Google Analytics Certification
• Facebook Certified Media Buyer
Location - Vadodara
• Perform daily account management of pay per click accounts on Google AdWords, Bing and other search platforms.
• Monitoring of keyword bids, daily and monthly budget caps, impression share, quality score and other important account metrics.
• Manage and maintain updates for large keyword lists.
• Execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search
• Management of display network placement lists on AdWords and through other contextual advertising platforms.
• Generate weekly and monthly reporting for all major metrics, goals tracking, bid optimization and other paid search initiatives.
• Keep pace with search engine and PPC industry trends and developments.
• Hands-on experience on paid social media like Facebook, Instagram, Linkedin etc.
• Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with goals.
• Communication to team and management on project development, timelines, and results.
• Work closely with the other team members to meet goals.
Desired Experience
• Should have at least 2 years of relevant experience in the online marketing
Desired Skills and Experience
• Paid Campaigns - Google Ads, Linkedin Ads, Facebook Ads
• Landing Pages Optimization
• Google Analytics
Desired Certifications
• Google Ads Certification
• Google Analytics Certification
• Facebook Certified Media Buyer
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