Digital Marketing Executive
Published date: 2024/01/10
- Location: Kolkata, West Bengal, India
We are looking for a Digital Marketing Associe to join our team. You will be involved primarily in executing all web, SEO/SEM, database marketing and social media presence handling.
To be successful in this position, you have to be proficient in marketing research and statistical analysis as well as highly creative in identifying targeted audiences.
Job Description of Digital Marketing Associe:
• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Looking towards Organic growth.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Collaborates with agencies and other vendor partners.
• Evaluates emerging technologies.
• Provides thought leadership and perspective for adoption where appropriate. The position is based at our Head Office, Kolkata. If interested to apply, please submit your named CV and a covering letter confirming your current salary and stating the job title via email to the mentioned mail id
To be successful in this position, you have to be proficient in marketing research and statistical analysis as well as highly creative in identifying targeted audiences.
Job Description of Digital Marketing Associe:
• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Looking towards Organic growth.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Collaborates with agencies and other vendor partners.
• Evaluates emerging technologies.
• Provides thought leadership and perspective for adoption where appropriate. The position is based at our Head Office, Kolkata. If interested to apply, please submit your named CV and a covering letter confirming your current salary and stating the job title via email to the mentioned mail id
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