Digital Marketing Executive

Whizz HR is on a look for a Digital Marketing Executive to work with a leading 360 degree advertising agency in Mumbai.

Job Description:- Digital Marketing Executive

They will be responsible for research, strategy, and overall budget management

Key Areas of Responsibility:
• The Digital Media Manager devises strategies for digital media plans and oversees all planning and buying activities
• Supervises and monitors digital media schedules and contracts with outside media vendors
• Responsible for creating and presenting media specific documents such as RFP’s, media plans, objectives and strategies decks, POV’s, and other related functions
• The Digital Media Manager provides creative analysis and recommendations when appropriate to improve media performance
• Great knowledge of Google PPC campaigns, FB Business Manager and have delivered performance goals consistently
• Analyse the market, competitors and consumer to derive actionable insights for performance enhancement- Report on all engagement, establish key metrics and have experience reporting upwards and clients on campaign success and ROI
• A/B Testing of audience, creative, bidding and budgets
• Abreast with latest developments in Google Ads and Facebook platforms- Measure and optimise ad content for the target segment and gain traction
• Use knowledge of the online media & analytical skills to help the advertisers grow the existing business as well as develop new business opportunities.
• Provide research support during development of Objectives & Strategies and plans (@Plan, Media Metrix, Nielsen-NetRatings, AdRelevance)

Qualifications:
• 5 - 12 years of online media planning/buying experience
• Strong writing, presentation and analysis
• Detail-oriented with strong attention to follow-through
• Experience with facebook Ads Manager, Google Media, 3rd Party Platforms like Amazon Web Services and OTT platforms
• Experience using Atlas and/or DoubleClick

Interested candidates please mail me your resume at hello@whizzhr.com

Warm regards,

Sairose Mosani

Whizz HR