Digital Marketing Executive

As a Digital Marketing Executive, you will support the Digital Marketing Manager with the planning and execution of an effective digital marketing strategy that builds and maintains a powerful online presence for the hotel as well as increases revenue, grows market share and creates a consistent multi-channel experience for our users and guests.

Responsibilities
• Passionate about the digital world with a deep understanding of the ever-evolving digital and social media environments
• Able to lead integrated digital marketing campaigns from concept to execution
• Exceptional organizational skills and attention to detail
• Data-driven thinking and strong quantitative, analytical, and problem-solving skills, including the ability to turn data and insights into online marketing initiatives
• Solid knowledge of website analytics and CRM/marketing automation tools
• Experience in optimizing landing pages and user funnels
• Out-of-the-box thinker and innovator
• Up-to-date with the latest trends and best practices in online marketing and measurement Key Responsibilities
• To develop, implement, track and optimize the hotel's digital marketing campaigns across all paid, owned and earned channels
• To regularly track, analyses and report, weekly, monthly and quarterly, on campaigns and channels' performances vs. agreed KPIs and budget
• To design, build and maintain social media presence and campaigns
• To collaborate and manage relationships with agencies and third parties
• To manage various e-tools e.g. CRM, CMS, ORM, Social Media Management Platforms etc.To build, maintain and update customer databases
• To set up, distribute, monitor and analyses direct communications and email marketing campaigns via CRM
• To ensure the database is segmented effectively for targeted marketing activities
• To contribute to the planning of integrated Email-Marketing campaigns
• To manage the distribution of content across all channels and to ensure it is constantly up to date and in line with the brand guidelines
• To identify trends, insights and opportunities to optimize performance
• To monitor and report on competitors' online activities Requirements

Requirements
• Bachelor or Master degree from an accredited university in Digital Marketing, Information Technology or Computer Science
• Advanced computer skills: Microsoft Suite, Word, Excel and PowerPoint; Adobe Photoshop; social media listening/ tracking and analytic tools
• At least 3 years of digital marketing experience, leading and managing digital marketing campaigns
• Strong understanding of traditional and online marketing tactics and strategy
• Strong knowledge of Email marketing practices, deliver-ability and campaign managements
• Content management and web analytics experience
• Knowledge of website production with a firm grasp of website fundamentals
• Ability to independently manage multiple tasks and projects
• Demonstrates self-confidence, energy, and enthusiasm

Join a team that is warm , caring , connected and empowered to create truly unique experiences. We believe in making our customers happy beyond anything they have ever imagined