Digital Marketing Executive

Published date: 2026/11/10
  • Location: Jaipur, Rajasthan, India
Position: Digital Marketing Executive(PPC Executive)

Location: GemsNY IT Solutions, C-Scheme, Jaipur

Experience: 2-3 Years

Salary: As Per Industry Standards

Responsibilities & Duties

To manage the company’s pay per click campaigns under the direction of the Marketing Head/Ads Manager.

Undertake required analysis and A/b testing to identify relevant and strong keyword searches in order to optimise campaign success.

Creating targeted campaigns including writing required copy and testing landing pages.

Working with relevant internal and external stakeholders to create copy and other creative content.

Provide regular reports on performance metrics and market related insights.

Analyse, monitor and report on ROI for all PPC campaigns to the Marketing Manager.

Analyse, monitor and report on competitors PPC campaigns including key words being targeted.

Manage and monitor spend to ensure it is in line with the assigned budget.

Keep up to date with market and technology related developments.

Skills

Relevant previous experience and success within a similar PPC or Digital Marketing focused role.

Current knowledge of Google Analytics and other digital marketing software and tools.

Strong analytical ability and experience to work with a variety of data sources.

Strong Excel experience.

Ability to communicate effectively with the wider team.

Experience:

At least 2 years’ experience in managing ads on Google, Bing and Facebook

Excellent English writing and verbal communication.

Substantial experience in managing online campaigns as part of a web/marketing team

Experience analysing website traffic, including on-page behaviours, in-bound traffic patterns, and A/B testing

Managing a budget

Experience of managing accounts and implementing new initiatives

Knowledge and interest about technology, marketing and communications.

Experience of working in ecommerce would be an added advantage

USA Experience/Global Experience

Experience in Search Ads with manual bidding, Google Display Ads, PLA/RLSA Ads
Company Name: GemsNY

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