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Digital Marketing Executive

Published date: 2026/11/10
  • Location: Chennai, Tamil Nadu, India
About Omnia Digital:

A creativity-driven full-service digital agency that offers every service from Branding, Websites, Digital Strategy & Execution to Content Marketing, Campaign Management, and Insights & Analytics. Omnia helps level playing fields for all organizations.

Job Title: Paid Media Specialist

Job Role:

1. Plan and execute digital marketing and retargeting campaigns across channels - PPC, social media channels (LinkedIn, Youtube, Facebook, Twitter, Instagram, etc) display and text campaigns across platforms.

2. Optimise campaigns to maximize ROI with the help of A/B tests, data analysis, identifying trends and insights

3. Measure and report performance of all digital marketing campaigns, and access against goals (ROI and KPIs)

4. Plan and execute email marketing campaigns

5. Identify trends and insights, and optimize spend and performance based on the insights

Skills:

1. Strong understanding of PPC campaigns across platforms including social media (Especially LinkedIn)

2. Strong execution skills for digital campaigns across platforms

3. Good analytical skills and data-driven thinking

4. Experience with website analytics tools (e.g, Google Analytics, WebTrends, Google Play Dashboard, iOS app analytics, individual SM analytics, HubSpot)
Company Name: Omnia Digital

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