Digital Marketing Executive

Published date: 2024/01/10
  • Location: Kolkata, West Bengal, India
& reports for your campaigns
• Build confidence and manage client expectations
• Negotiating with vendors and content creators to minimise cost
• Work with legal and finance teams to ensure legal paperwork is in place for your campaigns and payments are processed on time to vendors, and ensure estimates, POs and invoices are processed in a timely manner.
• Contribute strategically and creatively to bolster NBDs with new and existing clients
• Provide necessary feedback to vendors/creators for branded assets and provide feedback on concepts, scripts, etc in the planning process
• Supervise all shoots & troubleshoot where necessary
• Review & consolidate all produced assets before sharing with the client
• Keeping a close eye on asset performance and changing strategy as we go to meet better results
• Brief content creators and clearly chart out deliverables and production expectations from creators
• Proactively build creative solutions for clients across platforms
• Work closely with internal stakeholders to ensure seamless ideation and execution
• Manage team expectations and take an active interest in their personal & professional development

Skills:
• Well-versed with India’s digital content trends and creators
• Strong written and verbal communication skills
• Experience in having worked with influencers and content creators
• Client servicing experience - should be able to manage relationships between brand - agency - influencers/vendors
• Time management skills & ability to multi-task and wear multiple hats in an organization
• Ability to work on end-to-end digital campaign strategy/planning/execution
• Presentation skills - should be able to pitch campaign strategies to clients & break down briefs to in-house teams
• Understanding of reporting metrics on digital media (for engagement & media performance).
• Basic knowledge of video production
• Bonus: Media buying, digital media tools skills or artist management experience
Company Name: Siddhivinayak placement

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