Digital Marketing Executive

Published date: 2026/11/09
  • Location: Kolkata, West Bengal, India
About Eden Group

Eden Group is one of the leading real estate developers and builders in Kolkata. Over the last 10 years, Eden Group has delivered 60+ residential projects across the prime location of Kolkata.

Job Brief

We are currently hiring a Performance Marketing specialist with a successful track record to drive revenue, user acquisition, and brand awareness.

Key Responsibilities

Your responsibilities will include:
• Creating and executing a strong performance marketing strategy & execution plan
• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
• Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels
• Identifying and testing new channels to continue to meet or exceed established critical metrics
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results.

Key Requirements
• You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media, and other digital channels.
• You have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.
• You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights & recommendations.
• You are a highly goal-oriented individual and have excellent communication skills.
• You are open-minded, curious, and a strong problem solver
Company Name: Eden Group

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