Digital Marketing Executive

The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media presence.

Experience: 0-1 years
Location: Chennai

Responsibilities:

Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
Set up and optimize company pages within each platform to increase the visibility of company’s social content
Create editorial calendars and syndication schedules.
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
Work with the content publishing team to ensure SEO best practices are properly implemented on all pages.
Conduct frequent SEO audits, and compile and present SEO performance reports.
Analyze competitor websites for organic traffic insights & provide regular updates.
Execute tests, collect and analyze data and results, and identify trends and insights in order to achieve maximum ROI in paid search campaigns.
Qualifications

Demonstrable social networking experience and social analytics tools knowledge.
Knowledge of online marketing and good understanding of major marketing channels.
Excellent understanding of digital marketing concepts.
Strong creative and analytical skills.
Basic knowledge of paid search & ability to run pay-per-click campaigns.
In-depth experience with website analytics tools (e.g, Google Analytics, Site Catalyst, Web Trends) and social media ads campaign.
Exceptional written and spoken communication.
Job Type: Full-time

Schedule:

Day shift
Ability to commute/relocate:

Perungudi, Chennai - 600096, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Education:

Bachelor's (Preferred)
Experience:

Digital marketing: 1 year (Preferred)
total work: 1 year (Preferred)
Speak with the employer
+91-XXXXXXXXXX