Digital Marketing Executive

Must have knowledge of about on-page and off-page SEO.Must have knowledge of lead generation.Understanding Clients advertising objectives to define digital communication strategies. Closely Coordinating with Creative Team, Development Team, SEM, SEO & SMO teams for project execution. Strategizing and Structuring PPC campaigns by defining keywords & Ad texts. Benchmarking Conversion & Click-through Rate for key PPC (Google Ad-words) accounts & monitoring them.

Responsibilities

Plan, create, and manage PPC/paid social campaigns across various channels.
Keyword research and management to optimize bids (add PPC keywords and negative keywords)
Optimize bidding at the keyword, placement, device, geographic, demographic, and other levels
Perform daily account management of PPC campaigns (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share, and other essential metrics)
Write engaging and concise copy to modify CTAs on ads to boost click-through rates and landing pages to boost conversion rates.
Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports to clients, analyzing trends, goals, opportunities, and other key performance indicators.
Stay on top of search engine and PPC industry trends.
Job Type: Full-time

Salary: ₹20,000.00 - ₹30,000.00 per month

Schedule:

Day shift
Education:

Bachelor's (Preferred)
Experience:

Digital marketing: 1 year (Required)
total work: 1 year (Required)
Job Type: Full-time

Salary: ₹20,000.00 - ₹30,000.00 per month

Schedule:

Day shift
Ability to commute/relocate:

Civil Lines, Jaipur, Rajasthan: Reliably commute or planning to relocate before starting work (Required)
Education:

Bachelor's (Preferred)
Experience:

Digital marketing: 1 year (Preferred)
total work: 1 year (Preferred)
Speak with the employer
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