Digital Marketing Executive
Published date: 2026/11/08
- Location: Kochi, Kerala, India
We are looking for Senior Digital Marketing Executives for our Kochi office.
Responsibilities:
• Assist in the formulation of strategies to build a lasting digital connection with consumers.
• Should handle E-mail marketing, B2B email marketing experience is a plus.
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various
channels.
• Provide creative ideas for content marketing and update the website.
• Collaborate with designers to improve user experience.
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google
Analytics, Web Trends, etc.).
• Maintain email marketing benchmarks.
• Digital Lead Campaigns: Plan & Execute the approved digital campaigns, analyze the campaign
data, and develop improved metrics for the MQL.
• Social Media: Maintain and update divisions' Social Media channels across all regions.
• Audits: Maintain regular SM Audits to ensure best practices are met.
• Email Campaigns: Plan and execute email campaigns regularly for all Business divisions min 3
Mailer per division (monthly)
• Customer Experience & Marketing Automation: Improve digital customer experience (CX) /Digital
engagement using various marketing automation tools.
• Innovation: Develop and present innovative digital ideas /lead strategy to the Head of Marketing
and other marketing team members regularly
Responsibilities:
• Assist in the formulation of strategies to build a lasting digital connection with consumers.
• Should handle E-mail marketing, B2B email marketing experience is a plus.
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various
channels.
• Provide creative ideas for content marketing and update the website.
• Collaborate with designers to improve user experience.
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google
Analytics, Web Trends, etc.).
• Maintain email marketing benchmarks.
• Digital Lead Campaigns: Plan & Execute the approved digital campaigns, analyze the campaign
data, and develop improved metrics for the MQL.
• Social Media: Maintain and update divisions' Social Media channels across all regions.
• Audits: Maintain regular SM Audits to ensure best practices are met.
• Email Campaigns: Plan and execute email campaigns regularly for all Business divisions min 3
Mailer per division (monthly)
• Customer Experience & Marketing Automation: Improve digital customer experience (CX) /Digital
engagement using various marketing automation tools.
• Innovation: Develop and present innovative digital ideas /lead strategy to the Head of Marketing
and other marketing team members regularly
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