Digital Marketing Coordinator

Job SummaryWe are looking for an experienced full-stack digital marketer to lead our digital marketing team.Responsibilities and Duties Preparing a digital media / marketing strategy in consultation with the management team. Plan & execute On & Off-page SEO, SEM campaigns, organic and paid social media campaigns while owning & being accountable for all digital engagement metrics. Monitor trends in Social Media tools, applications, channels, design and strategy. Monitor effective benchmarks for measuring the impact of SEO & Social Media campaigns. Analyze, review, and report on the effectiveness of campaigns in an effort to maximize results. Monitor the competition and be aware of market changes and developments. Supervise the digital team in the creation of a monthly calendar for SEO & social media platforms, and a weekly summary of upcoming content, populate content calendars and distribute a schedule of content to internal stakeholders (Copy & Art teams), and their day-to-day work.Qualifications and Skills An extensive understanding and hands-on experience of SEO, SEM, social media platforms, and brand integration. Ability to supervise a team of 6 to 10 digital marketers & interns. Good communication skills and ability to liaise seamlessly with other functional teams for achieving the organization's goals.Benefits A highly collaborative, typical 'start-up' environment that pushes you to think beyond your boundaries and keeps you on your toes. A diverse workload, keeping you continually stimulated & opportunities to expand your digital and creative skills An open forum for the expression of ideas. A unique growth opportunity, as we continue to scale up the team around you. A fully-integrated team of thinkers, designers, developers, digital marketers, and others who will work with you to amplify and execute your workLupin is a global pharmaceutical company offering Branded and Generic Formulations, Biosimilars and Active Pharmaceutical Ingredients (APIs).Job Types: Full-time, Regular / Permanent, FresherSalary: INR12,000.00 - INR18,000.00 per monthBenefits:
• Cell phone reimbursement
• Food allowance
• Health insurance
• Life insurance
Schedule:
• Day shift
Supplemental Pay:
• Joining bonus
• Performance bonus
• Yearly bonus
Ability to commute/relocate:
• Mumbai - 400051, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Education:
• Bachelor's (Preferred)
Experience:
• Digital marketing: 1 year (Preferred)
• total work: 1 year (Preferred