Digital Marketing Analyst

What you'll do:
JOB RESPONSIBILITIES:
•Generate innovative ideas, concepts, and design creative marketing assets (brochures, catalogs, listicles, infographics, etc.) from beginning to end.
•Work in conjunction with research analysts and content writers to understand market trends and competitor activities across diverse product lines.
•Translate market research insights and segment highlights into compelling stories and designs that are visually enticing and impactful.
•Coordinate with third-party marketing and design agencies as necessary.
•Keep track of the latest standards, processes, and trends in the visual design field.
Qualifications:
•Bachelor's in graphic design, or any related field
•2-5 years of experience in a marketing agency (and/or) significant equivalent personal experience.
•Background in a manufacturing industry or an industrial environment is preferable.
Skills:
•Creative and visual mindset that seeks to understand what audiences consume and how to create it.
•Strong demonstration of ability to work collaboratively with a wide cross section of teams - content writers, analysts, marketing, and the leadership team.
•Ability to learn new tools and processes quickly with an awareness of emerging design trends (print & digital)
•Ability to receive, interpret, and implement constructive feedback from project stakeholders into the design work.
•Excellent communication skills - verbal and written.
TECHNICAL KNOWLEDGE:
•High level of proficiency of design tools such as Adobe products (InDesign, Illustrator, Photoshop), Canva, Windows Movie Maker, etc.
•Expert knowledge of Microsoft PowerPoint.
•Strong personal or professional portfolio built using professional design tools that showcases aesthetic awareness, layout, and storyboarding abilities.
•Good understanding of market research reports, whitepapers, segment developments, product updates, etc