Digital Marketing
Published date: 2026/11/07
- Location: New Delhi, Delhi, India
Roles and Responsibilities
• Design, build and maintain our social media presence
• Collaborate with performance marketing teams to reach the monthly goals
• Collaborate with the development team to create landing pages and automation
• Develop & test new creative growth strategies for social media marketing on Facebook & Instagram
• Planning and executing monthly digital marketing campaigns including SEO/SMM, email, and social media marketing.
• Presenting the monthly digital marketing plan to the management team
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Evaluating the funnels & optimizing the funnels
• Identify trends and insights and optimize spend and performance based on the insights.
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimizes user funnels.
• Build a strong online community on Facebook
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
• Managing the team of graphic designers, content writers & performance marketers & aligning them to achieve the monthly goals on time
• Smart account managers, Automate - Delegate - Manage & Prioritise day-to-day tasks. They are responsible for following the process, guidelines & training.
• Design, build and maintain our social media presence
• Collaborate with performance marketing teams to reach the monthly goals
• Collaborate with the development team to create landing pages and automation
• Develop & test new creative growth strategies for social media marketing on Facebook & Instagram
• Planning and executing monthly digital marketing campaigns including SEO/SMM, email, and social media marketing.
• Presenting the monthly digital marketing plan to the management team
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Evaluating the funnels & optimizing the funnels
• Identify trends and insights and optimize spend and performance based on the insights.
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimizes user funnels.
• Build a strong online community on Facebook
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
• Managing the team of graphic designers, content writers & performance marketers & aligning them to achieve the monthly goals on time
• Smart account managers, Automate - Delegate - Manage & Prioritise day-to-day tasks. They are responsible for following the process, guidelines & training.
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