Digital communication manager

You will be working as Digital Communications Manager and will be part of Process Automation Business Area for Process Control Platform Division based in Bangalore, India. In this role you will be reporting to PA PCP Marcom Manager. Responsible to business objectives through the development and deployment of innovative and effective marketing communications activities in line with global and local communication strategies, standards and guidelines.

Your responsibilities
Developing and implementing digital marketing strategy, planning digital initiatives roadmap together with marketing communication managers covering development of website, SEO and content production. Collaborating with PA’s digital communications colleagues to develop a best-in-class digital presence and enhanced user experience across our digital platforms. Creating and maintaining pages based on content provided by communications and develop relevant SEO, SEM and marketing automation strategies in coordination with multiple stakeholders. Supporting digital campaigns (across web, social and intranet) whilst working with multiple stakeholders, projects and geographies to harmonize digital communications tools with the overall business goals and objective. Show strong ownership through data-focused and analytics-driven (social media and google analytics) measurement for our website, intranet and social media to enhance our digital footprint based on the findings and create analytics reports for management. Being responsible for the implementation, maintenance and UX improvements of websites, online tools and applications. Establishing, advocating and enforcing best practices and providing support and advice to the organization on applications, websites, and other technologies. Debug issues that arise with performance and general, troubleshooting of the product online tools.