Content Writer - BankOpen

Who we are: The world needs a superpower that revolutionizes digital banking for small businesses and financial institutions! That's why we built Open - a digital banking enterprise that builds industry-defining banking products for businesses, startups, freelancers, financial institutions and more. We have already built several powerful forces like Open Money - the world's fastest growing SME neobanking platform, Zwitch - Asia's first-ever no-code embedded finance platform, and BankingStack a modern cloud-native digital baking OS. Open has been awarded the Most Innovative Neo bank & Most Innovative Digital Bank at India Fintech Awards 2021 & Internet and Mobile Association of India (IAMAI) respectively. But this is just the beginning of a paradigm shift we are about to forge in the world of banking. On 3rd May 2022, Open became the 100th Unicorn of India. Open is currently home to some of the smartest & brightest 500+ minds in the fintech space. We're a Series D funded startup backed by leading international funds like Temasek, Google, Tiger Global, IIFL Finance Ltd., SBI Holdings Japan, 3one4 Capital, Speed Invest, Beenext, Tanglin Venture Partner Advisors & Angellist to name a few. To build and strengthen this superpower, we're on the lookout for some extraordinary folks. Are you up for this challenge Our offerings: Since our inception in 2017, we've launched a line of cutting-edge innovative products that are truly disrupting the banking game. Open.Money: Trusted by Leverge Edu, Rupeek, Aisle, Arzooo & million others, Open started out by empowering entrepreneurs to focus on growing their business via our flagship product . At the heart of it is the Open business account that comes with a VISA business card & combines banking, payments, accounting, expense management & taxes, in one place. Zwitch: Over the last 5 years, we have realized that embedding banking to product workflows is complex. That's why we built Zwitch - an embedded finance platform that offers API and no-code components for banking and compliance. It empowers businesses to build and integrate banking and financial features into any product out there!. BankingStack: Having been deployed at over 15 banks in India, BankingStack, a cloud native SME banking platform, has already created a dent in the current fintech space. This financial OS, empowers banks to launch & complement their own digital banking offerings thus offering a superior experience to customers. What you'll be doing: . Responsible for content writing initiatives including webpages, blog posts, and guest posts. . Measure the traffic and leads generated from a content piece and optimize content based on data. . Drive SEO initiatives based on the latest Google algorithms . Responsible for creating lead generation assets such as e-books and webinars . Create an engaging monthly newsletter for our current and potential customers . You will develop, evaluate & produce innovative medium and large-scale campaigns/initiatives What you'll bring along: . 2- 4 years of experience in content marketing . Proven technical writing, copywriting, proofreading, and editing skills . Basic understanding of SEO . Story-telling ability through multi-format short content . Writing/editing grammatically correct content . Knowledge of content norms and guidelines for different channels (e.g. social - organic and paid, search, email, print collaterals for events, etc.) . Understanding of packaging content for various distribution channels . Can visualize, simplify as well as convey a message via various content formats . Understanding of the Fintech space and B2B writing . Conducting thorough research for creative writing . Visualization ability and experience in working with the Design team Why work at Open . You'll be part of the early tribe that is changing the way business banking rolls . Every atom of your work will impact the way millions of businesses are run . You'll work with some the brightest minds who'll celebrate your quirks . You'll find growth & fun to be two-way streets - how you thrive and the way you jive, in turn drives Open