Content writer

Job Description
• Develop engaging content for articles, blogs, stories and social media.
• Proofread content for errors or additions and ensure that content is written per

instructions.
• Ensure that content contains sufficient keywords for search engine optimization.
• Manage the companys social media presence.
• Write content for newspapers and magazines keeping in mind the general structure and

sentiment of the readers
• Rewrite, paraphrase or write content from scratch depending on specific instructions.
• Ensure that web page content is edited properly to increase on-screen readability.

Responsibilities
• He / She shall be responsible to manage outside agencies and vendors to ensure the

production of creative, high-quality, cost-effective communication solutions (e.g., policy

briefs, press releases and media statements, and presentations).
• He / She shall be able to develop site content (including titles, keywords, meta

descriptions and on page copy including updating blogs).
• Developing external content (press releases / articles).
• He / She shall be responsible for devising and implementing project visibility in the

market.
• Support the execution of long-term strategic communication plans (covering external

needs, internal partnerships, and executive support).
• Provide communication support to departments and functional areas.
• He / She shall be responsible for Digital Marketing.
• He / She shall be responsible for updation of website and social media.
• He / She shall be responsible for coordination between various departments.
• Taking Care of E mailers.