Content Writer

As a Content Strategist, your primary role is to contribute to brand projects by crafting compelling digital experiences. Your responsibilities include efficient project management, collaborative idea generation with the team, and a genuine passion for content creation. You will be working across various platforms to enhance engagement and encourage positive customer interactions. Key Responsibilities: • Your key task is to formulate a content strategy aligned with the customer’s brand's vision and goals. • This strategy should extend across a multitude of platforms, including Facebook, Twitter, YouTube, Google+, Pinterest, Instagram, and Mobile. • You will be required to create strategic content that upholds the agency's creative standards. • Stay updated on digital and new tech industry trends and competitor offerings to identify potential business opportunities and enhance the value proposition for customers. • Foster innovation and creativity in the brands you work with. • Account Execution Your responsibilities in this domain revolve around the creation of campaign content on diverse digital platforms, such as Facebook, Twitter, YouTube, Google+, Pinterest, and Instagram. You will be required to conduct comprehensive research to gather relevant material for interactive content development. • Develop inventive solutions, including content management and maintenance for the brand's digital platforms. • Generate excitement and interest around the brand, its product promotions, launches, and sponsored events. • Utilize analytics to assess and monitor the campaign's effectiveness, considering aspects like community engagement, website traffic, conversations, lead generation, and conversions. Ideal Candidate: • You should possess 3-5 years of experience in advertising or marketing agencies. • A background in journalism or mass communication is preferred. • High levels of accountability are vital, given the critical nature of the role in our small team. • Innovation should be your second nature, as there's ample scope for creativity. • You are expected to be a creative thinker who can work independently with minimal supervision. • Proficiency in the English language is a must, and the ability to rephrase content is essential. • Knowledge or experience in social media-based content discovery will be an advantage