Content Writer

We are seeking a creative and detail-oriented Content Writer to develop content for print, digital, and social media platforms.

You will be responsible to create content for our web portal, blog posts, social media platforms to engage our target audience; press releases for our media relations department and assisting with marketing communication campaigns.

You must know how to research assorted topics and industry trends and produce content on tight deadlines. Excellent grammar and writing skills are required for this position.

Besides, you are also expected to be a passionate knowledge gainer who writes about diverse topics and can transform complex data into a much more understandable or user-friendly format.

Duties and Responsibilities:

• Brainstorm for innovative ideas and strategies for effective content

• Conducting in-depth research on industry-related topics to develop original content.

• Developing content on a variety of topics for blogs, articles, product descriptions, social media, and the company website.

• Assisting the marketing team in developing content for advertising campaigns.

• Proofreading content for errors and inconsistencies.

• Editing and polishing existing content to improve readability.

• Creating compelling (eye-catching and innovative) headlines and body copy that will capture the attention of the target audience.

• Identifying customers’ needs and recommending the latest content to address gaps in the company's current content.

• Research markets and industries to create content that is innovative and original

• Should also be well versed with creative web content, blogs, articles, and press release according to the requirements.

• Must have some experience in SEO writing and internet research. Conducting keyword research and using SEO best practices to increase traffic to the company website.

• Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement