Content Writer

About Keka

Keka has been a silent revolution in the making from our launch 5 years ago. Our steadfast focus on building an employee-centric HR platform was well-received by more than 3500 businesses across India and the world. Today we are India’s #1 platform in the segment with the greatest number of new customers adopting the platform. All with zero advertising spend and pure customer love. We are an organization built by our employees. The passion and the extreme ownership that our people bring to the table are contagious. We don’t hide and we aren’t afraid to ask for help. When we fail, we learn, adapt, and do better in the future. This open culture encourages our people to innovate, regardless of their function and across departmental boundaries.

Job brief

We are looking for a Content Writer to join our Marketing Team and enrich our websites with new blog posts, guides, and marketing copy.

Content Writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles before publication. If you’re familiar with producing online content and have an eye for detail, we’d like to meet you. Feel free to share samples of your work or portfolio of your published articles, along with your application.

Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.

Responsibilities
• Research industry-related topics (combining online sources, interviews, and studies)
• Write clear marketing copy to promote our products/services
• Prepare well-structured drafts using Content Management Systems
• Proofread and edit blog posts before publication
• Submit work to editors for input and approval
• Coordinate with marketing and design teams to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Promote content on social media
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images, and tone)
• Update website content as needed

Requirements and skills
• Bachelor's degree in communications, marketing, or a related field.
• Proven content writing or copywriting experience.
• Working knowledge of content management systems.
• Proficient in all Microsoft Office applications.
• A portfolio of published articles.
• Excellent writing and editing skills.
• The ability to work in a fast-paced environment.
• The ability to handle multiple projects concurrently.
• Effective communication skills