Content Writer
Published date: 2024/01/10
- Location: Ahmedabad, Gujarat, India
• Create marketing content, blogs, articles, website content and email newsletters etc for the company and clients
• Create compelling content / snippets for marketing collaterals - case studies, brochures, whitepapers, product manuals & data sheets, social media etc. as and when needed
• Conduct competitor analysis, market research, align with SMEs and sales teams to communicate the strategic positioning of the product to customers, partners, and marketing influencers.
• Articulate the benefits of product features and translate them into customer-facing messaging and product collaterals
• Write clear, persuasive, original copy
• Editing & proofreading content copy written by marketing or technical team
• Use SEO guidelines to create content copy for web
• Analyse content performance and make recommendations on content, to improve effectiveness of web content, articles, etc.
• Provide support to marketing team members on online or offline promotions
• Provide inputs to the graphic design team to create infographics and other product related images/animations
• Create compelling content / snippets for marketing collaterals - case studies, brochures, whitepapers, product manuals & data sheets, social media etc. as and when needed
• Conduct competitor analysis, market research, align with SMEs and sales teams to communicate the strategic positioning of the product to customers, partners, and marketing influencers.
• Articulate the benefits of product features and translate them into customer-facing messaging and product collaterals
• Write clear, persuasive, original copy
• Editing & proofreading content copy written by marketing or technical team
• Use SEO guidelines to create content copy for web
• Analyse content performance and make recommendations on content, to improve effectiveness of web content, articles, etc.
• Provide support to marketing team members on online or offline promotions
• Provide inputs to the graphic design team to create infographics and other product related images/animations
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