Content Writer

At Versatile, we're building a community of top 1% senior product designers.

These designers are pre-vetted by senior design folks at Microsoft, Meesho, Sensibull and Byju's.

We are looking to hire a content writer on a contract basis to develop and execute content and communication strategies at Versatile. The content writer's responsibilities will include determining the problem areas, understanding the objective, and directing a way forward via content to increase brand awareness and retention.

Job Responsibilities:
• Writing content to drive SEO
• Developing clear and engaging content strategies and plans that address both business goals and consumer needs.
• Analysing content marketing data to identify trends and anticipate customer needs.
• Performing content audits to assess how well existing content is performing.
• Performing content gap analyses to determine what type of content is missing and what is needed.
• In-depth knowledge of on-page and off-page optimization techniques
• Experience in keyword research, analysis, and targeting
• Familiarity with social media platforms and their impact on SEO.

The ideal candidate must:
• A content background with a minimum of 1+ years of experience.
• Proven content strategy and project management experience.
• Industry know-how - experience in B2B brands and should have a good understanding of how different industries work
• Good understanding of SEO tools
• Understanding of content marketing and its relationship with SEO
• Spearheaded client meetings for strategy, brainstorming, and planning.
• Passionate about learning, bringing in industry insights, and capable of leading large projects/large companies/Enterprises
• Excellent analytical skills.
• Effective communication skills