Content Writer

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Our company is in need of a talented Content Writer to create compelling blog posts, white papers, product descriptions, social media content and web copy. We’re looking for someone who will help us expand our digital footprint and drive more value through online content. The ideal candidate should have a proven track record of producing pieces that increase engagement and drive leads. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material. he ideal candidate possesses a passion for writing and an innovative ability to create successful marketing campaigns and aid in creating company growth. You will be responsible for generating exciting and compelling stories on both digital and print sources of media.

Responsibilities
• Create new content to assist marketing campaigns
• Work closely with marketing team members
• Optimize content using SEO best practices
• Write high-engagement social media content that reflects our brand’s voice
• Collaborate with Marketing, PR and Customer Experience to develop a variety of content marketing materials
• Produce error-free content that adheres to the company’s style guidelines
• Interpret creative direction and adapt points from creative briefs into persuasive copy concepts
• Simultaneously manage multiple projects with short deadlines
• Propose copy concepts and present underlying strategic thinking to business leaders

Qualifications
• Bachelor's degree in Marketing or relevant work experience
• Proficiency in digital and print platforms
• Bachelor’s degree or equivalent experience in marketing or communications
• Demonstrated success in managing a business social media presence
• Experience in producing copy for digital, print and broadcast channels
• Proficiency with Microsoft Office software, including Word, Excel, PowerPoint, Communicator and Outlook
• Exceptional skill with the nuances of social media writing, including the use of hashtags, emojis and acronyms
• Solid understanding of SEO concepts preferred