Content Writer

Job Description

Job Position: Content Writer, Also a copywriter preferably

Joining: Immediate

Salary: 40k/month maximum

Mode: On-site (Gurugram)

Forms of content writing are: Blogging, Writing white papers, e-books, Newsletters, Promotional mails (content for email marketing purpose), Social media management and promotion, Brochures, Flyers or any other offline or online marketing purposes
• Ensure all-around consistency (style, fonts, images and tone)
• Write clear marketing copy to promote our products
• Prepare well-structured drafts using Content Management Systems
• Proofread, edit and improve print and digital content/collateral
• Coordinate with marketing and design teams to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Update website content as needed.
• SEO (search engine optimization) writing and internet research with online marketing.
• Edit your own work based on feedback provided by the Marketing team Broadcasting & Management
• Help standardize department procedures to develop, publish, and manage content.
• Performs self-check of work products and coordinates independent quality control review in accordance with internal quality procedures

We are looking to hire a dedicated Content Writer to create content for blogs, articles, product descriptions, social media, and the company website. The Content Writer's responsibilities include evaluating analytics to adjust content as needed, regularly updating the company's website, and promoting the company blog by pitching articles. You should also be able to follow editorial guidelines when creating content.

To be successful as a Content Writer, you should keep abreast of the latest SEO (search engine optimization) techniques. Ultimately, a top-performing Content Writer should be able to contribute to the development of strategies that will increase reader engagement.

Knowledge (Technical / Functional): -
• Fluency in English & Hindi, speaking another language is added advantage
• Portfolio of published articles
• Good command over word, Excel, power point
• Familiarity with web publications
• Operational efficiency improvement tools.
• knowledge of network technology and devices as well as web/app UI

KPIs (Measurable parameters of the role) & Dimensions (What is the span of the role)

· First time right

· Creative, Audience-Focused & Expertly Written contents

· Readable – Super Readable.

· Consistent of contents between different articles/blogs/brochures/flyers

· SEO usage & Social Media usage

· Creativity in articles