Content Marketer / Content Writer

We are currently working on an exciting opportunity with lessburn for a Content Marketer role to be based in Coimbatore. As a Content Marketer, you will be responsible for inbound marketing strategies to build a brand identity and online presence through the creation and dissemination of multimedia content online. This involves developing content strategies, growing an online community, and tracking that community’s growth.

Job Description:

· Experience in creating various types of contents Manage and develop a blogging strategy

· Grow our subscriber base

· Work with designers, product marketing, sales, and external influencers and other industry experts

· Adhere to the internal policies and procedures

· Research our customer’s interests, pain points and their demographic for crafting relevant and engaging copy.

· Identifying successful content and mapping out new ways to repurpose (i.e., a blog post into a YouTube video) to amplify the organization’s message.

· Ability to market content that’s produced and monitoring engagement of content across different channels and making necessary improvements to the delivery strategy.

· Designing engaging and creative images for use in a variety of digital assets including social media, images for written content, presentations, etc.

· Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.

Requirements:

· Excellent communication and writing skills in English.

· Proficient in MS Office / WordPress or other Content Management Software.

· Understanding of web publishing requirements.

· Ability to predict audience preferences with an editorial mindset.

· Expertise in social media platforms.

· Project management skills and attention to detail.

· BSc degree in Marketing, Journalism, or relevant field.

Job Types: Full-time, Regular / Permanent

Salary: From ₹144,000.00 per year

Schedule:
• Day shift
• Morning shift