B2B SaaS Content Writer
Published date: 2024/01/10
- Location: Mumbai, Maharashtra, India
Roles & Responsibilities:
1. Create targeted customer-focused content aligning with marketing goals and strategies
2. Understand product and competitors and create compelling product messaging and case studies
3. Excellent communication skills to connect & interview customers to create compelling case studies.
4. Collaborate with internal teams on product announcements, releases & campaigns
5. Write clear marketing copy to promote our product
6. Manage all digital content and messaging, including web and microsites, email campaigns/newsletters, blog posts, educational articles, and customer success stories/case studies.
7. Create a content calendar that supports key marketing strategies and priorities.
8. Maintain a consistent brand voice and customer experience across all communication channels
9. Ability to build and create a personalized journey for the user across the entire experience.
10. Preferred knowledge of sales & marketing tech stack
Requirements:
1. 4+ years of B2B SaaS content writing experience
2. Excellent written communication skills - the ability to write concise, clear, and compelling content for various audiences
3. Previous experience owning content for a B2B or SaaS company
4. Solid creative marketing, advertising, and web copywriting skills
5. Excellent time management skills
6. Ability to work creatively and quickly in a fast-paced, deadline-driven environment
7. 4+ years of experience in a similar role, creating long-form content in tech space
8. Working knowledge of content management tools
9. Knowledge of best practices regarding digital content, including SEO/SEM
10. Experience with Newsletter, e-books, whitepaper, blogs, etc
11. Portfolio and sample work demonstrating content writing skills and experience, primarily in the B2B SaaS space
1. Create targeted customer-focused content aligning with marketing goals and strategies
2. Understand product and competitors and create compelling product messaging and case studies
3. Excellent communication skills to connect & interview customers to create compelling case studies.
4. Collaborate with internal teams on product announcements, releases & campaigns
5. Write clear marketing copy to promote our product
6. Manage all digital content and messaging, including web and microsites, email campaigns/newsletters, blog posts, educational articles, and customer success stories/case studies.
7. Create a content calendar that supports key marketing strategies and priorities.
8. Maintain a consistent brand voice and customer experience across all communication channels
9. Ability to build and create a personalized journey for the user across the entire experience.
10. Preferred knowledge of sales & marketing tech stack
Requirements:
1. 4+ years of B2B SaaS content writing experience
2. Excellent written communication skills - the ability to write concise, clear, and compelling content for various audiences
3. Previous experience owning content for a B2B or SaaS company
4. Solid creative marketing, advertising, and web copywriting skills
5. Excellent time management skills
6. Ability to work creatively and quickly in a fast-paced, deadline-driven environment
7. 4+ years of experience in a similar role, creating long-form content in tech space
8. Working knowledge of content management tools
9. Knowledge of best practices regarding digital content, including SEO/SEM
10. Experience with Newsletter, e-books, whitepaper, blogs, etc
11. Portfolio and sample work demonstrating content writing skills and experience, primarily in the B2B SaaS space
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