Associate Digital Marketing
Published date: 2024/01/10
- Location: Mumbai, Maharashtra, India
Your Roles & Responsibilities:
This role will work closely with brand head, brand managers and other resources to drive efficiencies in the Digital space.
Be accountable for successful delivery of brands’ vision through Digital Marketing programs via appropriate services and other partners.
Design monthly, quarterly and yearly, end-to-end Search, content & mobile marketing thinking / approach for your respective brands, and ensure the right implementation of the agreed approach.
Deep understanding of digital media landscape (planning and buying) and how it’s evolving, and how to implement it for brands. Have good control on numbers.
Design and manage yearly AOP strategy and its implementation and ensure proper delivery of the same through various ways.
Engage in planning and delivery for digital program elements classified as innovation; including but not limited to the brand’s websites including Direct To Consumer channel, video, search related marketing (SEO/SEM and more), social media (across platforms), Advocacy & influencer marketing, content marketing and its management across various platforms, mobile marketing and online analytics.
Manage and run day-to-day agency relationship and bridging gap between brand teams and the agency.
Develop a strong understanding of analytics and data related to digital marketing and how to effectively leverage them to drive digital program effectiveness
This role will work closely with brand head, brand managers and other resources to drive efficiencies in the Digital space.
Be accountable for successful delivery of brands’ vision through Digital Marketing programs via appropriate services and other partners.
Design monthly, quarterly and yearly, end-to-end Search, content & mobile marketing thinking / approach for your respective brands, and ensure the right implementation of the agreed approach.
Deep understanding of digital media landscape (planning and buying) and how it’s evolving, and how to implement it for brands. Have good control on numbers.
Design and manage yearly AOP strategy and its implementation and ensure proper delivery of the same through various ways.
Engage in planning and delivery for digital program elements classified as innovation; including but not limited to the brand’s websites including Direct To Consumer channel, video, search related marketing (SEO/SEM and more), social media (across platforms), Advocacy & influencer marketing, content marketing and its management across various platforms, mobile marketing and online analytics.
Manage and run day-to-day agency relationship and bridging gap between brand teams and the agency.
Develop a strong understanding of analytics and data related to digital marketing and how to effectively leverage them to drive digital program effectiveness
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