Assistant Director - Business Development (B2B), Chennai

Assistant Director - Business Development (B2B), Chennai

Corporate Learning & Development

Job Purpose

To support assigned area for Corporate Learning & Development (CLD) in securing new B2B clients for engagement which result into flawless program delivery and revenue generation through Consultative Selling

Job Outline

The incumbent is responsible for supporting pre and business development activities pertaining to learning programs designed and delivered by CLD.

Under business development activities, the incumbent is expected to research on market/ industry trends to help identify the learning needs in a particular sector. As part of business development process, the incumbent is responsible for hunting new clientele and designing and developing people development initiatives for the organization’s requirements. The incumbent interacts with the client’s learning and development department/the participants directly to resolve their program related queries. The incumbent helps create exceptional long lasting customer relationship for large accounts in the industry.

The incumbent periodically interacts with his/her counterparts in the learning & development department of the client or the alumni of the CLD programs as part of key accounts maintenance. The incumbent also coordinates with the marketing & communication team for branding and collaterals development of the programs. S/he also communicates with the Resource Centre team for gathering data as part of market and industry analysis. The incumbent coordinates with the finance team to ensure collection of dues from the client and payment to the faculties who have delivered the programs have been processed.

Job Interface/Relationships:

Internal External

IT/BFSI/Manufacturing/Consulting/Pharma Existing & New Clients

– Verticals within CLD External Faculty

Marketing & Communication

Learning and Research Center

Finance

Internal Faculty

Key Performance Indicator

§ Revenue management top line and bottom line (Target vs delivered)

§ New business generation from new clientele (Hunting)

§ Deep diving into the verticals and regions (Identifying clients and Approach notes submitted)

§ Accuracy of Research

§ Timely and updated content

§ Innovation quotient and Ability to work with minimal supervision

§ Develop collateral (case studies, CXO testimonials, program flyers etc)

§ Meaningful interactions with the CLD program alumni over a period of time

§ Leveraging Alum channels and identifying and prioritizing potential clients

§ Collection from accounts

§ Accuracy and updated data

Key Result Area

Revenue Target

Research on industry & market trends

Coordinate for branding of the programs/ for website maintenance

Key account Maintenance

Internal processes e.g. data base maintenance