Area Sales Manager - West
Published date: 2026/11/07
- Location: Mumbai, Maharashtra, Mumbai, Maharashtra, India
Job Purpose:
Meet sales, distribution and promotion goals in the district through close supervision, training and coaching of a team of CDOs and collaborative working with the stockists.
Key Accountabilities:
Distribution Management:
Stockist management-
• Provide recommendations to stockist for improving ROI, infrastructure and coverage
• Ensure availability of optimum stocks at stockist point through VMI or standard order booking
Trade management -
• Ensure the following through his team
• Identification of new markets/accounts and bringing them under direct coverage on a regular basis
• Addition of speciality wholesalers
• Classification of stores in route list according to the correct RE - Reduction in number of non-purchasers
• Optimum usage of activations to drive sales
Instore Management:
• Coordinate with local in-store team to ensure development of effective POP solutions
• Take initiatives to drive conversions in the wholesale channel for better ICRE conversions
•...
Meet sales, distribution and promotion goals in the district through close supervision, training and coaching of a team of CDOs and collaborative working with the stockists.
Key Accountabilities:
Distribution Management:
Stockist management-
• Provide recommendations to stockist for improving ROI, infrastructure and coverage
• Ensure availability of optimum stocks at stockist point through VMI or standard order booking
Trade management -
• Ensure the following through his team
• Identification of new markets/accounts and bringing them under direct coverage on a regular basis
• Addition of speciality wholesalers
• Classification of stores in route list according to the correct RE - Reduction in number of non-purchasers
• Optimum usage of activations to drive sales
Instore Management:
• Coordinate with local in-store team to ensure development of effective POP solutions
• Take initiatives to drive conversions in the wholesale channel for better ICRE conversions
•...
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