Area Sales Manager Punjab
Published date: 2024/01/10
- Location: Chandigarh , India
1. DESIGNATION - Territory Sales Manager
(Reporting to General Manager - Sales & Marketing)
2. ROLE – To grow Volume and Share in the assigned territory.
3. RESPONSIBILITIES: -
ü Meeting & exceeding sales targets for the assigned territory.
ü Develop sales and marketing strategies to drive sales growth in the assigned territory.
ü Expanding and maintaining customer base.
ü Must be target & result oriented toward Goal set for assigned territory.
ü Develop and manage an efficient distribution network to improve sales performance.
ü Assess sales performance according to KPIs.
ü Increasing business opportunities through various routes to markets.
ü Identifying and acquiring new customers, as well as up selling to the existing customer base.
ü Identifying local business opportunities and challenges.
ü Building strong relationships with key accounts.
ü Analysing market trends and competitors’ activities and formulating strategies to respond to those.
ü Monitor completion within assigned region.
ü Identify customer needs and recommend products solutions.
ü Answer customer questions about features, pricing and additional services.
ü Develop creative promotional strategies to attract more customers.
ü Participate in industry or promotional events (e.g., trade shows) to cultivate customer relationships.
ü Plan advertising services for the territory that is in keeping with the brand of the company and can
ü Increase name recognition.
ü Provide innovative ideas and suggestions to improve the market presence.
ü Conduct survey and market research to understand competitors and trends.
ü Conduct training in sales techniques and company product attributes.
ü Discover Sales opportunities through consumer research.
ü Analyse data to find the most efficient sales method
ü Sales reporting, Profitability Analysis, Demand Forecasting reporting
4. Inventory Management - Manage stock level of distributor: -
ü Identify SKU level target for distributors.
ü Define stock norms by SKU to be maintained at each distributor location each month
ü Visit taking a physical count of the stock holding at a Distributor location & comparing this to the
ü distributor’s stock & sales register.
5. Manage Primary Sales: -
ü At each Visit to Distributor Location, physical check to see the distributor stock levels on that day
ü Vs defined stock norm.
6. Drive Secondary Sales: -
ü Distributor's territory target mast be achieved according to KPIs
(Reporting to General Manager - Sales & Marketing)
2. ROLE – To grow Volume and Share in the assigned territory.
3. RESPONSIBILITIES: -
ü Meeting & exceeding sales targets for the assigned territory.
ü Develop sales and marketing strategies to drive sales growth in the assigned territory.
ü Expanding and maintaining customer base.
ü Must be target & result oriented toward Goal set for assigned territory.
ü Develop and manage an efficient distribution network to improve sales performance.
ü Assess sales performance according to KPIs.
ü Increasing business opportunities through various routes to markets.
ü Identifying and acquiring new customers, as well as up selling to the existing customer base.
ü Identifying local business opportunities and challenges.
ü Building strong relationships with key accounts.
ü Analysing market trends and competitors’ activities and formulating strategies to respond to those.
ü Monitor completion within assigned region.
ü Identify customer needs and recommend products solutions.
ü Answer customer questions about features, pricing and additional services.
ü Develop creative promotional strategies to attract more customers.
ü Participate in industry or promotional events (e.g., trade shows) to cultivate customer relationships.
ü Plan advertising services for the territory that is in keeping with the brand of the company and can
ü Increase name recognition.
ü Provide innovative ideas and suggestions to improve the market presence.
ü Conduct survey and market research to understand competitors and trends.
ü Conduct training in sales techniques and company product attributes.
ü Discover Sales opportunities through consumer research.
ü Analyse data to find the most efficient sales method
ü Sales reporting, Profitability Analysis, Demand Forecasting reporting
4. Inventory Management - Manage stock level of distributor: -
ü Identify SKU level target for distributors.
ü Define stock norms by SKU to be maintained at each distributor location each month
ü Visit taking a physical count of the stock holding at a Distributor location & comparing this to the
ü distributor’s stock & sales register.
5. Manage Primary Sales: -
ü At each Visit to Distributor Location, physical check to see the distributor stock levels on that day
ü Vs defined stock norm.
6. Drive Secondary Sales: -
ü Distributor's territory target mast be achieved according to KPIs
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