Area Sales Manager
Published date: 2026/11/10
- Location: Jaipur, Rajasthan, India
Company name Apis India Ltd. Apis India is now one of the largest growing FMCG Brand in India. Since 1924, Apis India Limited isthe third generation of Entrepreneurs with extensive hands on knowledge of the trade.We hold an ISO 22000, a certification for the documented procedures that applies toFood Safety framed by International body. We have also got ORGANIC, TUV, USFDA,KOSHER, EIC, APEDA, FMCG certification. We have won numerous industry andGovernment of India awards for Honey Exports. We are ISO 22000 certified by Intertek,which is a documented procedure that applies to food Safety Management Systemframed by International body. Designation AREA SALES MANAGER JOB DESCRIPTION Maintaining and increasing sales of your companys products. Reaching the targets and goals set for your area.Establishing, maintaining and expanding your customer base. Servicing the needs of your existing customers. Asan Area Sales Manager, you ll be responsible for overseeing the sales operation of your company in aparticular geographical area. This could well include several counties, so expect to be fairly busy. Roles & Responsibilities Meet Sales and Distribution targets by effective implementation of area sales & developmentplans. Develop Sales forecast for all categories based on trends. Develop channel sales strategy for geography assigned in consultation with ZonalManager/Regional Manager. Define allocation of sales targets to the different territories based on clear understanding ofcalendar of inputs/market growth/category growth. Plan and achieve distribution expansion by class of towns, and category as per plan and take corrective action, wherever required.Plan stocks and logistics for the area. Ensure distributor claims are settled in time by proper scrutiny and on field verification. Ensure retention of distributors. Develop distribution strategy in line with changing channel mix. Ensure requisite compliance and MIS from the distributors as per agreed time lines. Ensure recruitment/ availability/ retention of required manpower as per plan and monitor their performance. Work very closely with Trade Marketing team in management of schemes / promotions / contests being run to promote company brand. Ensure trade execution of new products launches as per plan to achieve 80% weighted distribution within the agreed timelines. Access and analyze impact of trade promotions/ schemes/contests being run by the regions and communicate feedback to regional manager and trade marketing team.Track & report activities of competition. Develop strong market intelligence and monitor competitor activities on trade channel related matters and proactively provide feedback to Trade Marketing. Track new product launch progress and report to TMM/ Mktg team/RMs with qualitativeobservations. You will be responsible for covering the area for bulk orders from the dealer & distributor. Handling GT (Retail- Provision store/General Trade/Superstore/Mart). Handling team size Upto 20-50 SO/SR/SE and taking care of their targets, providing them on/off Job Training & development of team. Handling channel sales & collection of payments and vendor reconciliation Experience 5 8 yrs. In ASM GENERAL TRADE Location Patel Nagar, New Delhi. Salary Upto 7 LPA (Negotiable). Timings General Shift Thanks & Regards Gopa Chakraborty Executive-HR & ADMIN Apis India Limited Mobile:-hidden_mobile Phone-011 - hidden_mobile1
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